Companies Find Their Return on Virtual Trade Show Investments is Greater Compared to Live Events
Not even a year ago, companies who buttered their bread at live events, like trade shows, were grappling with what “going virtual” meant.
Virtual Demos Are Changing Product Marketing for the Better
Before we dive into the ways virtual demos are changing product marketing for the better, let’s identify areas where product demonstrations are making the biggest impact: sales, training and support.
Your Playbook for Planning an Amazing Virtual Event
Your Playbook for Planning an Amazing Virtual Event Virtual events are here to stay. Even though human connection is critical, what cannot be denied are the convenience and cost-savings of hosting virtual events, such as eliminating travel costs, widespread acceptance of attending virtual events, no location scouting and event space costs, and the ability to...
HILL’S CASE STUDY
When one of the biggest trade shows of the year for Hill’s went virtual, post-event results showed lower engagement levels. Hill’s turned to E3 interactive to create a virtual experience that sets them apart from competitors, but also has used dozens of time since to engage clients outside of trade shows.